A skincare routine built around your skin, not a brand's catalogue
Tell Aura your skin type, tone, concerns and budget. It searches skincare across US retailers live, then returns a ranked AM/PM routine with the active ingredients that fit you, how to layer them safely, and what to expect week by week.
Common skin goals
- Acne and breakouts
- Fine lines and firmness
- Hyperpigmentation and dark spots
- Dryness and barrier repair
- Sensitivity, redness and rosacea-prone skin
- Oil control and enlarged pores
- Sun protection and daily SPF
- Melasma and uneven tone
What you actually get
AM and PM steps in order
Cleanse, treat, moisturize, protect — with exact placement for each active so nothing cancels out.
Ingredient-level reasoning
Retinoids, azelaic acid, niacinamide, vitamin C, salicylic acid — why each one was chosen for your concern and skin type.
Layering and irritation guardrails
Which products never go on the same night, how to ramp a retinoid, and what purging versus a reaction looks like.
Week-by-week expectations
Realistic timelines for texture, tone and acne, so you know whether to hold or change course.
Every skin routine is generated from your own intake — goals, biology, budget and preferences. Start your intake or read how credits and usage work before you subscribe.
Why brand skin analysis tools fall short
Skin quizzes from beauty retailers and brands can only recommend the products they sell. Aura searches the whole US market — drugstore through dermatologist-favourite — and ranks by fit, so a $12 cleanser can beat a $90 one when it is the better match for your skin.
Built for your budget
Set a total monthly budget and Aura builds the strongest routine inside it, telling you which single step is worth spending more on and where a cheaper alternative performs the same.
When to see a dermatologist
Cystic acne, sudden pigment change, suspected rosacea or anything that looks like a medical issue gets a clear hand-off to a licensed provider instead of a product suggestion.
Questions
- Can Aura tell me my skin type?
- Aura asks a short set of questions about oiliness, tightness, reactivity and how your skin behaves through the day, then works from that profile. You can also share a photo for that session — photos are used for the routine only and are not stored.
- Is Aura skincare guidance medical advice?
- No. Aura is an educational product-recommendation service. It cross-references clinical sources such as Mayo Clinic, MedlinePlus and the AAD, and it flags when a licensed provider is the right next step — but it does not diagnose, treat, or prescribe.
- How much does Aura cost?
- Aura is $29 per month, or $199 per year. One membership covers all ten areas, includes 60 credits a month, and can be cancelled at any time.
- Do you earn commission on the products you recommend?
- No. Essence takes no brand money, sponsorships, or commission. Products are ranked by fit to your inputs, and your subscription is our only revenue.
Also part of your membership
All ten areas in your membership
Ranked routines built live from your inputs, with why each pick fits. Cancel any time.
Try AuraEducational product guidance, not medical advice. How usage works